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Playtech CFO and Director Chris McGinnis told analysts on Thursday that the deal could provide an additional boost to the company’s medium-term outlook.

He explained the Brazil opportunity wasn’t explicitly built into Playtech’s medium-term guidance when it was set after its full-year results in March last year.

“At that point, we sort of knew of the opportunity, but it wasn’t specifically factored into the guidance necessarily,” he stated. “But I think when we set the guidance, we saw there are ambitious targets, and there were not necessarily specific contributors in terms of how you’re going to get there other than looking at the overall opportunities across the group.

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“Speed of iteration is probably the biggest difference,” he says. “Traditionally, every significant change can create another development cycle involving several different teams. With Game in a Box, the creator can iterate much closer to real time.”

Crucially, Curwen sees those efficiencies as a means to an end rather than the primary objective.

“That’s where I think Game in a Box becomes really interesting,” Curwen says. “The ambition isn’t to use technology to make average games faster. It’s to give talented creators the freedom to try more ideas and hopefully produce better games.”

What is Luchadora?

Pragmatic Play and studio partner Reel Kingdom are extending their Big Bass franchise with Big Bass Splash Halloween 1000. It’s a Halloween-themed release scheduled for October 12, 2026.

The more telling point for slots readers isn’t the game itself. It’s what the game represents: the fourth Halloween-branded entry in a single series, which shows just how aggressively Pragmatic Play iterates on its most recognizable slot IP.

Rather than building a new title from the ground up, the release uses Big Bass Splash 1000 as its base. The franchise’s signature Money symbol collection mechanic stays intact while a seasonal skin gets swapped in.